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1. What this page is for

You are an Ambassador because you know people we cannot reach. For this call, that means one specific kind of person: the founder or lead of a project that already works, serves a real community, and deserves to reach further.

This page tells you what to write so those people take one action: applying to the DEP 3 Call for Projects. It gives you the facts you are allowed to use, topics that tend to work, the four finished samples from the Kambria team, and the rules that keep you and us out of trouble. It does not hand you a script to paste — content that sounds like Kambria wrote it does not convert, because your network can tell the difference. Use your own voice.

This call is different from the CED call — read this first The CED call was a numbers game: reach many people, some register. This one is not. You are looking for a handful of the right founders, not a crowd. A project that fits is rare — it already works, already sustains itself, and already has a community. So your most valuable move is often not a broadcast post at all: it is sending the call directly to one founder you know it is right for. Both moves count (see Section 3). Quality beats quantity here more than anywhere.

The one-sentence version Tell a founder you know — or write publicly for one — that if their project already works and has a community, DEP 3 will build a community-owned DAO around it to carry it further; then share your tracked link to the Call for Projects. That is the whole job.

Where to find the other pages you need

•   Kambria Ambassadors — Overview and how to join 
•   Guidelines for Referral Registration / Sharing posts with UTM — the full link and tracking mechanics. Read this before your first post.
•   Ambassador Spotlight — Program Overview — rewards, qualifying conditions, payment cycles.
•   DEP 3 Docs — Call for Projects (public) — the call itself, the three criteria, and the application form.

2. The call: DEP 3 Projects Call

	Detail
What we are asking for	Applications from social-impact projects that want to scale a working solution through a community-owned DAO.
Target	Three projects selected for Cohort 3.
Window	Mid-September to mid-November 2026 (~2 months).
The action	Submit the Call for Projects application through your link. Not "learn about DAOs", not "join our Discord". The application, through your link.
You get credit when	A fitting project applies through your link (proposed qualifying condition — see Section 9, pending sign-off). Not on a click alone.

Why the right project matters, not the click count

•   Credit is proposed on qualified applications, not clicks. A click from someone with no project to scale creates nothing.
•   A fitting project is one that already works, already sustains itself in some way, and already has a community. Sending the call to one founder it truly fits is worth more than a hundred general shares.
•   If a founder you referred gets stuck on the application, help them finish it. That is part of making a successful referral, not extra work.
•   Quality beats quantity — three founders you actually know can be worth more than three thousand strangers who scroll past.

3. Who you are looking for

A project that already works. You will recognise it by three signals — the same three the review uses. Do not pitch a project that is still an idea; it is not a fit, and sending it wastes the founder’s time and yours.

Signal	What it looks like
An innovation solution in hand	A real solution already in use, serving real people — not a concept, a plan, or a pilot that hasn’t run.
Regeneration proven	It sustains itself in some real way — earned income, sales, memberships, recurring sponsorship — with a track record, however modest.
A local community	A living community around the work, that already takes part and helps it grow.

Two ways to help — both count

Move		What it is, and when to use it
Reach the founder		You know someone whose project fits. Write to them directly — a message, an email, a comment — and share your link. This is usually the highest-value move for this call.
Nominate the project publicly		You know a project fits but not the founder personally, or you want your whole network to help spot one. Write publicly about the kind of project DEP 3 is looking for, tag or name it if you can, and ask people to pass it on. This reaches founders you can’t and feeds Featured Creator.

 

One post, one ask Whichever move you make, keep each post to one call to action: apply, through your link. A post that also asks people to "join the community" or "learn about DAOs" splits the attention and converts nobody.

4. What DEP 3 offers — the facts you can use

Everything here is true and approved. Use it freely, in your own words. If a claim is not here, do not make it — ask us first.

Fact	Say it like this
DEP 3 is Kambria’s DAO Experimentation Program, Cohort 3. It invites social-impact projects to scale through a community-owned DAO.	"A cohort that helps a working project reach further — through a community that owns the work."
A selected project gains a DAO of ~10–20 members, recruited to align with its mission.	"A team of 10–20, recruited around your mission."
The DAO is a channel the project gains — not a restructuring. The project stays what it is.	"Your project stays what it is. The DAO is something it gains."
Seed funding: $3,000 per DAO — starting capital for scaling impact, the DAO’s to spend transparently on the agreed collaboration.	"$3,000 in seed capital, spent transparently by the DAO on the work that scales your project."
No prior Web3 or DAO experience is needed. DAO Facilitators guide members through the tools.	"No Web3 experience needed — Facilitators guide you throughout."
The DAO is community-governed. The project’s own people hold no more than the DAO’s quorum (currently 34%).	"Community-governed by design: no single team, including yours, can carry or block a decision alone."
Three criteria: an innovation solution in hand; regeneration proven; a local community.	"For projects that already work, already sustain themselves, and already serve a community."
Success is measured in impact — reach, depth, and whether the community carries it onward — not revenue.	"Success is measured in impact, not a revenue target."
This cohort: three projects selected. Window: October–December 2026.	"We’re selecting three projects for Cohort 3."

What you must never say

These are not style preferences. Breaking them can mislead a founder, or expose Kambria. Content that breaks them will not be featured, and the referral may not be credited.

• Never call the $3,000 a grant, prize, or loan. It is the DAO’s capital for the collaboration, spent transparently through the framework. Never "win $3,000", never "get funding for your project", never "repay". If you are unsure, say "seed capital the DAO       spends on the work" and nothing more.
• Never project income. There is no revenue target in DEP 3, and no track record to point at. Never promise or imply what a project or its members will earn.
• Never say Kambria runs or restructures the project. The DAO is a channel the project gains, run by recruited members. The project stays what it is.
• Never frame this as an investment. "DAO" here means community ownership and governance. It is not a token to buy. If someone asks about buying anything, send them to us.
• Never soften the ownership boundary. The founding team can hold no more than the DAO’s quorum. Present it honestly — it is part of the offer, not fine print to hide.
• Never say "anyone can apply". The call is for projects that meet the three criteria. Sending it to a project that is still an idea, or has no community, wastes everyone’s time. Be honest and kind rather than inflating the funnel.
• Never invent a story or a quote. Do not write "I applied and it changed everything" if you did not. Do not attribute words to a founder unless they said them and agreed to be quoted. Your credibility is the only asset this program runs on.

5. Suggested topics

You are free to write about anything. Content aligned to the five framings below is easier for the Kambria Content team to review, feature, and connect to the broader Ambassador Spotlight program. Choose the framing that best fits the project, founder, or story you are actually writing about.

Theme	Suggested topic angles, pointed at this call
1. Care Infrastructure	Why the founder who does everything is the project’s biggest risk What a project needs to survive its founder taking a week off Goodwill built it; infrastructure is what lets it grow
2. Creator Economies	Why a working social project is not a startup — and shouldn’t be grown like one What a solution that already works is actually worth The quiet cost of the grant treadmill, and a different way to fund reach
3. Knowledge Cooperatives	What it means to let a community own the work alongside you Why reciprocity scales impact better than a paid growth channel What cooperatives got right that platforms got wrong
4. Food Sovereignty & Mutual Aid	How our community moved from grant dependency to a self-sustaining model What mutual aid looks like when it has a structure behind it From short-term funding to long-term infrastructure: a transition story
5. Polycentric Vision	Why the best solution in my region is not looking for a VC How communities here can leapfrog the platform era and own their infrastructure A working solution can come from anywhere — impact is not concentrated in one place

Need inspiration? Refer to the four Kambria samples in Section 7, and to the Thematic Content Series from the Content team for storylines and angles per theme.

6. Hooks you can steal

Never start from a blank page. Take one of these, change it until it sounds like you, and build your post around it. A hook is one line whose only job is to earn the second line.

If you are writing to a founder

· You built something that works. Scaling it shouldn’t mean giving it away. · You’ve carried it far enough alone. · A grant makes you accountable upward. A community makes you accountable to the work.

If you are writing to a connector (someone who knows a founder)

· You know a project that fits this. Send it to them. · Who is the person in your community who built the thing that actually works? · The best social solution near you is probably not looking for a VC.

If you are writing about the model itself

· Your project is not a startup. · A community that owns the work — with you, not for you. · You cannot scale the thing by removing the reason it worked.

The shape of a post that works

Beat	What it does
1. Hook	One line. A specific tension a founder lives with — not a topic.
2. Your story	Why this is real for you: the founder you know, the project you’ve watched carry itself alone. Two or three sentences. The part only you can write.
3. What DEP 3 is	One clean paragraph. Facts from Section 4: a DAO as a channel, not a restructuring.
4. What a project gains	A team of 10–20, $3,000 seed capital for the work, the framework, Facilitators — community-governed, no Web3 needed.
5. Your link	One action, one link. "Apply to the Call for Projects." Or, to a connector: "Send this to a founder it fits."

7. Samples

The Kambria Content team produced four finished pieces for this call. They are not there for you to copy — a copied post convinces nobody. They are there so you can see what "done" looks like, and so you never have to explain DEP 3 from scratch.

Sample	Format	What to take from it
Infographic carousel	6 panels, image	The clearest explanation of the call that exists. Share it with your own three sentences on top — the easiest possible post to make.
Short video	70s, vertical	Aimed at the founder carrying it all alone. If someone in your network keeps saying "I can’t step away or it stops", send them this, then talk to them.
Interview feature	Written Q&A	The format we most want from you. Interview a founder in your network whose project fits. Eight questions are provided. This is the piece most likely to be featured.
Essay	~1,300-word article	Makes an argument ("your project is not a startup") that teaches something even if the reader never applies. Good for blogs, LinkedIn articles, newsletters.

The eight interview questions

If you write an interview, use these. They move from the project, to why a DAO, to the call — the shape a good piece needs.

What did you build, and who is it for? It already works and sustains itself — so why scale it through a DAO rather than just growing it yourself? What has been the hardest part of carrying it this far? What could a community of 10–20 people do that you can’t do alone? The $3,000 isn’t a grant to your project — it’s the DAO’s capital for the collaboration. How do you think about that? Your team joins the DAO but can’t hold a majority. Does giving up that control worry you? Why does where you are — your region, your community — matter to what you built? What would "scaling impact" look like for you a year from now — beyond revenue?

•   Record it. Do not write from memory.
•   Edit lightly — for clarity only. Never rewrite someone’s voice. Messy real answers beat polished fake ones.
•   Get their approval in writing before you publish. No exceptions.

Weak post vs strong post

Weak	Why it fails	Strong
"Exciting news! Kambria DEP 3 is giving away $3,000 to social-impact projects. Apply now! 🚀"	Wrong on the facts (it is not a giveaway) and it recruits the wrong projects — people chasing money, not founders with a working solution. It reads like an ad because it is one.	"A friend of mine runs a food-heritage project that actually works — real classes, real income, a real community — and she’s exhausted because it all runs through her. DEP 3 builds a community-owned DAO around a project like hers: a team of 10–20, a shared framework, no Web3 needed. Your project stays what it is. If that’s you, or someone you know — [link]."

8. Your link, and how you get credit

Read the full guide first The complete mechanics — how to mint your link, how the dashboard works, how to check your referrals — live on the Guidelines for Referral Registration / Sharing posts with UTM page. This section is only the short version so you know what to expect.

The short version

•   Use the UTM link provided in your onboarding email. Separate links are available for LinkedIn, Direct/Email, Facebook, etc.
•   Publish your post or send your message using the right UTM link. Keep each post to one call to action.
•   Set your post to Public and include the campaign hashtag #KambriaDEP3Call2026. This lets the Content team find, review, and feature your post.
•   Track your referrals through the email updates and the public dashboard until they reach the qualifying milestone.

If you already posted and forgot your UTM link

1.   Edit the post and replace the link with your correct Ambassador UTM link.
2.   Make sure your post is Public and includes #KambriaDEP3Call2026.
3.   Be aware that any clicks before you updated the link cannot be attributed to you.

Why this matters: most engagement happens shortly after a post is published. If your UTM link is not there from the start, early referrals can’t be tracked and won’t count. Check the link before publishing, set the post Public, add the hashtag.

Three things that will cost you a referral

•   Don’t use URL shorteners (bit.ly and the like). They can break referral tracking and strip your credit.
•   Don’t replace your Ambassador UTM link with the plain application-form link. You will not be credited.
•   Don’t put the link inside an image. It is not clickable, and nobody retypes a URL.

9. Rewards

Because only three projects are selected, rewarding on selection alone would be a lottery — so the reward is split across the funnel. You are credited for bringing an eligible project that applies, and credited again if it is selected. A project you refer that applies and is then selected earns you $30 in total — the same per-project value as the original Ambassador Spotlight partner reward.

Referral type		Qualifying condition	Reward
Qualified application (shortlist of 9)		An eligible project (meets the three criteria) submits the application through your link.	$10
Selected-project bonus		A project you referred is selected for Cohort 3.	$20 (max 3 across the call)

This call’s reward budget is $150. It covers up to 9 qualified applications ($90) plus up to 3 selected-project bonuses ($60) = $150.

Payment is in USDT. You must give us a valid wallet address before the wave closes, or we cannot pay you.

Wave and payout

The call runs about two months. Application rewards accrue as eligible projects apply; the selection bonuses resolve once the three projects are chosen, at the end of the wave.

Wave	Covers	Paid by
DEP 3 Projects Call	~21 September – 15 November 2026	End of November 2026

Everything is reconciled and paid at the end of November — deliberately earlier than the program’s end-of-December close, so credited Ambassadors stay warm for the participant call that opens right after. If a founder you referred has clicked but not yet submitted a complete application by the wave close, the referral is not lost — it rolls into the next relevant wave. This is the main reason to check in with the founders you refer.

Featured Creators

Money is not the only reward. Each week, Kambria features outstanding Ambassador content on its official channels as part of the Featured Creator program.

What we look for

•   A real story or perspective only you can tell — ideally about a founder or project you know.
•   Alignment with one of the five themes.
•   Honest, authentic, experience-based.
•   Includes your UTM referral link and #KambriaDEP3Call2026.
•   Published publicly on your own channel first.

What you receive

•   Publication on Kambria’s channels with full credit and a link to your profile.
•   Exposure to Kambria’s audience, and recognition as a Featured Creator.

Featured posts may be lightly edited for clarity. We’ll always ask for your approval before publishing.

How posts are selected

There is no submission form. Publish publicly with your link and the campaign hashtag; the Content team finds featured-worthy posts from there. If your post is not public, we may not be able to see it — even with the hashtag.

10. Resources & Templates

To help Ambassadors create accurate, high-quality content efficiently, the Content Team has prepared the following resources. Please refer to these materials before creating or publishing content for the DEP 3 Projects Call.

Resource	Description	Link
DEP Visual Guideline	Logo use, typography	[Link]
Design Assets & Templates	DEP Logos, fonts	[Link]
DEP 3 Information Kit	Official DEP 3 concept note, eligibility criteria, DAO model, $3,000 seed-capital explanation, FAQs, and approved messaging	[Link]
DEP 3 Call for Projects	Official public call page and application information.	[Link]
Support & Contact	Contact the Team for questions or content review.	[email protected]

11. Questions people will ask you

They ask	You can respond
“Is this a grant?”	No. The $3,000 is seed capital for the DAO’s collaboration with the selected project. It is spent transparently through the agreed DAO framework; it is not a grant, prize, or loan paid directly to the founder.
“Do I have to give up my project?”	No. Your project stays what it is. DEP 3 creates an additional community-owned DAO around the collaboration.
“Who owns the DAO?”	The DAO is community-governed. The project team participates, but cannot hold more than the DAO’s quorum threshold.
“Do I need Web3 experience?”	No. DAO Facilitators guide the participating members through the process and tools.
“Can an idea-stage project apply?”	No. DEP 3 is looking for projects that already have a working solution, evidence that the model sustains itself in some way, and an existing local community.
“What does ‘regeneration proven’ mean?”	The project already has some real mechanism that keeps the work going — for example earned income, sales, memberships, recurring sponsorship, or another demonstrated model.
“What does the DAO actually do?”	It becomes an additional community-owned channel for helping scale the project’s impact, with roughly 10–20 members recruited around the mission.
“How will projects be selected?”	Three projects will be selected for Cohort 3 based on the published call criteria and review process. Refer them to the official Call for Projects page for the full criteria.